International studies
One of our features is our international projection; five years ago we decided to create an alliance of user experience companies at an European level.
We thought it was very positive for two reasons:
- We could be in touch with more mature markets and learn from them.
- We could offer our national and international clients the option of carrying out coordinated studies in different countries with a high level of quality.
Case study - monster.com
monster.com is the worldwide leader in job searching connecting the most progressive companies with the best qualified individuals. Monster.com is committed to be the market leader offering innovative technology and superior quality services to provide users and companies with the greatest control over the personnel contracting process.
Sector: Internet / Technology
Website: www.monster.es
Hired services:
Objective:
In 2007, monster.com’s interface was going to be redesigned and its User Experience team was looking for a way to make international studies in various markets. The main challenge was their low budget and time.
Solution:
monster.com carried out a remote usability study with more than 1,000 users in five different markets (United Kingdom, Ireland, France, Holland and Germany) aiming to obtain a precise and objective measurement of the user experience in international markets. Some months later the same type of study was carried out in the United States.
For your interest
With an user test we have the opportunity to find and locate our errors, which can be solved afterwards.
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